| rt --> | | | | training videos, inspirations tapes etc. Some of Jeff's |
| No, no! I'm not talking about "how to make money | | | | books were actually pretty well written. Paul thinks |
| by selling underwear's on the Internet" I'm | | | | that the internet is not a good place to market |
| talking about Jeff Paul, the super marketing guru of | | | | products because the average person online is |
| 90's who shouted "How I Earn $4,000 a Day Sitting | | | | young and not financially qualified to buy much... but all |
| at My Kitchen Table in My Underwear?" But it's a | | | | that is constantly changing or changed now a days. |
| GONE story now. What happened to Jeff Paul, | | | | Some marketers said Jeff Paul's course is great and |
| one of the most successful students of "Dan | | | | it really helped them. But the only problem is |
| Kennedy's" the father of Marketing? | | | | that like many great systems, there are now far too |
| If you were a subscriber of "Entrepreneur Success" | | | | many people doing what he teaches. So the system |
| or "Business Opportunities" in the early 98, you might | | | | and techniques are saturated. |
| have noticed Jeff Paul's catchy ads, depicting him | | | | Some of Great stuffs of Jeff's and their relevant Ad |
| sitting at his kitchen and in his underwear talking over | | | | headings! |
| the telephone and counting money and ads like "How | | | | 1> How to Make a Fortune with Joint Ventures: |
| I earn $4000 a day sitting at my kitchen table in my | | | | Value $397 |
| underwear?" Jeff himself declared he makes 1000's | | | | "How to Make Money Selling Products, Even If You |
| of dollars a day before his lunch! Those catchy, | | | | Have No Products, No Customers...Or No Money!!" |
| interesting and funny ads were run continuously for | | | | 2> How to Make a Surgeon's Income! Value: $297 |
| about 3 years in the early 98. But those ads were | | | | "At Last, The Totally Risk Free Way For |
| suddenly disappeared; Jeff Paul suddenly sunk | | | | Entrepreneurs Like You To Make Huge Sums of |
| somewhere in deep marketing competition. | | | | Money Without Ever Leaving Home!" "How to Make a |
| When I started exploring information about Jeff Paul, | | | | Surgeon's Income as A Home Based Business |
| I heard/read many interesting stories. Much | | | | Consultant (After All It's Not Brain Surgery)" Is The |
| information is not available about Jeff's childhood or | | | | Easy Way To Enjoy The Totally Risk Free |
| about his parents. | | | | Satisfaction Of Making $500-$1,000 An Hour, |
| Jeff attended the University of Illinois where he | | | | $10,000-$20,000 A Month From The Comfort Of |
| studied anthropology. So I'm not sure of what | | | | Your Own Home in Your Underwear!" |
| direction he wanted to take in his life. He ended up | | | | 3> Instant Profits Marketing: Value $497 |
| dropping out of college and worked for his father's | | | | "101 Secrets to a Six Figure Income... How to Get |
| retail store in Jackson Mississippi. He had problems | | | | More Customers, Clients or Patients in a Month than |
| with working for his father's retail store and he was | | | | You Now Get All Year!" Instant Profits Marketing! |
| totally unhappy with his decision. | | | | How To Use Little - Known, Advertising And Selling |
| So Jeff decided that taking night school classes in | | | | Secrets Your Accountant, Advertising Agency Or |
| accounting might lead him to a better career and | | | | Sales Manager, Can't Tell You! "No More Cold |
| income. After a year of classes he moved back to | | | | Prospecting Wasted Advertising, Begging For |
| Chicago and purchased an accounting franchise for | | | | Referrals, Waiting For The Phone To Ring, Or |
| $15,000 and met his business partner. That was the | | | | Frustration! End The Stress INSTANTLY!" |
| first chapter of "Joint Venture" in Jeff's life! | | | | 4> Jeff Paul's Boot Camp: Value $997 |
| Unfortunately the accounting business didn't last long | | | | "Hear My Students And Me Reveal Every Detail |
| because Jeff's partner ended up stealing the | | | | About Making Money Quick And Easy, Sitting At |
| company coffers. And the worst part is Jeff had | | | | Home In Our Underwear In The Complete, Unedited |
| naively co-signed an SBA loan which was being called | | | | Tapes Of The Jeff Paul 2 Day Bootcamp!" "Right |
| due and payable in full, a whopping $204,000! That's | | | | From The Horses' Mouths...How Both Myself And My |
| how destiny played in Jeff's life. | | | | MOST SUCCESSFUL STUDENTS Place Ads, Take |
| Jeff was down on his luck and about to give | | | | Orders, Sit At Home And Make Thousands Of Dollars |
| up on his dream of financial independence. He | | | | Each And Every Day In Our Underwear!" |
| found an opportunity to meet and work with Dan | | | | Jeff's other Marketing Stuffs: |
| Kennedy. (Dan Kennedy is highest paid marketing | | | | - Video: "How to Make Money Quick and Easy at |
| consultant in America. Dan will give you at least 100 | | | | Your Kitchen Table in Your Underwear." |
| new ideas to improve your current business if you | | | | - Cassette Tape: "The Number one Secret |
| meet him!) Jeff had signed up for one of Dan | | | | Direct Marketing Formula of Kitchen Table Millionaires." |
| Kennedy's seminars as a last bastion of hope. | | | | - Manual: Jealously Guarded Secrets, Formulas, |
| Shortly thereafter, Jeff wrote his first successful | | | | Shortcuts, and Strategies for Instant Cash. |
| direct marketing training course for Financial Planners | | | | - Manual: The TRUE Secrets of Making Money |
| and accountants. His company was called "Profit Plan | | | | on-Line Revealed. Even If You Know Nothing |
| Systems". Jeff is more widely known for his mail | | | | About Computers. |
| order success course, How I Earn $4,000 a Day | | | | - Manual: Jeff Paul's Confidential Guide to Products |
| Sitting At My Kitchen Table in My Underwear. | | | | on-Demand. |
| Maybe you can still buy this particular course from | | | | - Manual: Jeff Paul's Confidential Directory of Hot |
| classified ads and display ads in "Biz Magazines" like | | | | Markets. |
| Business Opportunities and Entrepreneur. Jeff's ads | | | | - Manual: Jeff Paul's The Beginner's Instant Start |
| was selling teaser version of his course for 20 bucks. | | | | Direct Marketing Toolkit. |
| It was really a glorified sales letter masquerading as a | | | | - Manual: Jeff Paul's 537 Ready to Sell Reports That |
| product. Anyway, from there you could order the | | | | Turn Pennies into Hundred Dollar Bills! |
| complete course for about 200 bucks! | | | | Jeff Paul is actually a student of the famous Dan |
| Although "How I Earn $4,000 a Day Sitting at My | | | | Kennedy. Obviously Jeff was a very talented student |
| Kitchen Table in My Underwear" does have some | | | | because Dan took him under his wing and turned him |
| excellent gems of timeless direct marketing wisdom | | | | into an advertising giant |
| (like "Sell them what they want. Give them what | | | | Now what I believe is Jeff Paul's Marketing System |
| they need."), you are probably better served by | | | | must be great. But the problem is that he told the |
| getting your marketing education elsewhere! Why? | | | | whole world about it a long time ago. And now I |
| The main reason is the quality of the course | | | | heard he has several hundred students doing the |
| presentation. Basically the course was a re-purposed | | | | exact same thing he does. And these students are |
| version of the marketing system he sold to Financial | | | | now teaching and selling his old material to others by |
| Planners. Ninety percent of the material was the | | | | writing the same basic type of course they bought |
| same. This course was somewhat disorganized, was | | | | from Jeff Paul. You can actually buy Jeff's products in |
| thrown together in a random manner! Pages were | | | | e-bay auctions at discounted rates. Will it work now? |
| crooked (2nd & 3rd generation photocopies!) | | | | Don't ask me! |
| and had missing pages. The information presentation | | | | Like I said, Jeff and his course are great, but just |
| was disjointed. For example, it was hard to keep | | | | outdated in my opinion. I searched for Jeff's products |
| from getting distracted by the poor quality of the | | | | reviews at Amazon. But Amazon's database contains |
| page copies. | | | | no information about Jeff's stuffs. The fun part is |
| Jeff probably sold resale rights of his marketing | | | | Amazon has recommended me to buy Dan |
| course to other marketers who are simply | | | | Kennedy's stuffs! |
| photocopying seminar book pages, popping them in a | | | | I recently heard that Mr. Fire Yanik Silver had an |
| 3 ring binder; making bad dupes of cassette tapes; | | | | interview with Jeff Paul. I did not find more info |
| placing national ads; selling it as a COURSE! The same | | | | on this interview. |
| "Copycat Marketing" formula! | | | | I think Jeff Paul would have been a success either |
| Whatsoever, Jeff Paul is widely respected for his | | | | way just because he has true talent and dedication |
| direct marketing expertise. And he had great mentor | | | | to his work within himself. Like many other marketing |
| like Dan Kennedy. Dan used to introduce Jeff as his | | | | teachers, Jeff Paul is obsessed with marketing. |
| favorite and most successful students in BIG | | | | Anyway finally I wish all the best to Jeff Paul and his |
| Seminars! | | | | kitchen table, underwear marketing! |
| Jeff actually produced some NO BS great manuals, | | | | |