Special Event Videography - Top Tips to Ensure a Successful Shoot

'A film is never really good unless the camera is anof a point. For example, you can start with the wide
eye in the head of a poet' - Orson Wells.shot of a man getting into a car, a close up of his
When I create a film for a client, my heart and soulhand turning the key in the ignition, and the car being
goes into it. I may not have the head of a poet, butplaced in gear to a medium shot from the driver's
I am aware of adhering to the cornerstones ofperspective of the road and the journey's beginning.
videography which will stack the odds in my favourGuide your viewer through the logical.
of creating a good film. If you follow the basics, theShoot Cutaways
poetry will eventually follow.Often I am in the situation of needing to edit out
Plan Your Shootaudio or video from within a piece of footage. Left
Don't turn up cold and expect everything to fall intoalone the edit causes the resulting film to be
place, have a plan, have a contingency plan, and indisjointed and jarring to the viewer as the subject or
fact have a third plan just in case your first twoaction may move between shots. By inserting a
were really stupid. Nothing will make you look lesscutaway from the action, the viewer is gently led
professional in front of your client than beingbetween edits. For example during an interview the
stumped by the unexpected. Your film needs to tell ainterviewee may cough and you want to edit it out,
story and it is your job to provide yourself thea cutaway to the interviewer and back to the
opportunities to be able to gather all the facetsinterviewee would be appropriate to cover the edit.
together that will enable you to tell that storyVary Your Shots
effectively. Be prepared but also be flexible.Use lots of different types of shots, angles and
Stripe Your Tapesheights. There is no limit to the manner in which you
Non-linear editing suites use time codes tocan shoot your subjects. Vary it, spice it up, what is
automatically capture scenes from tape. Any breaksthe worse case scenario? You don't use it in the film?
in the time codes, caused by stopping and startingGive yourself the opportunity to make some
recording, will cause this feature to stall. Ensure therespectacular footage and some really terrible choices.
are no gaps by placing the lens cap on the cameraOne of the best ways to learn is by experimentation.
and pressing record for the entire tape. Rewind theSometimes if you are not told the right way, you
tape and it is ready to go. And please write on thefigure out a better way. Oh, my poet momentarily
tape, the tape case and use some sort ofsurfaced.
clapperboard so you know what, where and who isThe Golden Mean or Rule of Thirds
on the tape. 'Hunt For The Digital Video' is anComposition is better when main objects are not
unnecessary and time consuming game and not to beplaced centrally in a picture. The rule of thirds or the
played while driving to a client's house.golden mean splits your canvas into nine equal
Get an Establishing Shotsections. Where the four lines intersect are where
Grab the viewer's attention, inspire curiosity, impartobjects or action should be placed to be the most
enough information to engage the viewer. Thinkpleasing to the eye. Look around your view finder,
about films, images or photographs that have had andon't just look centrally. Look at the edges of your
impact on you. What were the elements that stoodframe as well, fill up your entire viewfinder with
out for you, how can you duplicate them or replicateinteresting images and avoid blank areas.
them to suit your filming requirements. Personally, ICheck Your Audio
have always been emotionally moved by ApocalypseAlways wear headphones! And get plenty of natural
Now and the scene where the severed head issounds. Beware of air conditioners, aircraft, small
thrown into the prisoner's bamboo cage to land facechildren, barking dogs, machinery, things that squeak
up in his lap. However, I am yet to duplicate it andand circus folk with little hands who smell like
work it into a baby film. Be discerning.cabbage.
Capture Lots of FootageCrossing the Action Line/Breaking the pane
As a general rule you should shoot approximately fiveImagine a line that runs through the centre of the
to six times the amount of film that you willaction from left to right along the screen like a
eventually use. It may take time but trust me, whenvertical wall. All shots need to be on the same side of
it comes to putting your film together you want a lotthe wall, especially reverse cutaways or the action
of shots to choose from. You may have planned andwill appear disjointed with objects not appearing to
executed the perfect shot and find that one of yourthe viewer to be on the correct side when the
off the cuff filler shots works far better.scenes are viewed sequentially. It's a commonsense
Use a Tripodthing.
Invest in a fluid head tripod and get steady, levelGet a Closing Shot
shots. Your film will look very amateurish if it is allYour film is telling a story, it needs a beginning, a
over the place, unless of course you are having amiddle and of course an end. A poignant ending shot
poet moment and you specifically want that look, incan increase the level of emotion your viewers are
which case we will call it a special effect.experiencing, tie up any loose ends and let everyone
Follow the Interestknow to push back their chairs and give you a
Ok, you might say, 'duh!' But remember you decidestanding ovation. You star you!
the action that you want the viewer to follow.A Little perspective
Surprising your viewer by using motion can also beAt the end of the day, we are special event
effective. Follow a bird's flight to a location shot,videographers not brain surgeons. No one will die if
water trickling to a lake, a car driving to a citywe don't get a closing shot or break the pane.
panorama..you get the idea.However, if your film is not professional, tell a story
Shoot Matching Shotsand adhere to the basic rules of frame composition,
If you shoot the same action from two or threeyour client may reach down your throat and pull out
different perspectives you can edit them together toyour inner poet and give him a slap on the upside of
allow for a flowing story, continuity and the illustrationthe head.