| Those of you reading this article looking for the | | | | second opinion as there are very few stock answers |
| latest lawyer joke will likely be disappointed in the | | | | to a legal issue. |
| text that follows. This piece is not meant to be yet | | | | 2. A lawyer is no different than any other vendor or |
| another bashing session directed at the legal | | | | supplier and they should be put through the same |
| professional, but rather to give you solid information | | | | level of scrutiny (in my opinion a higher level of |
| on how to avoid the common mistakes that even | | | | scrutiny) as anyone else in your supply chain. I |
| the brightest and most seasoned executives make in | | | | adopted the practice quite sometime ago of putting |
| attempting to successfully work with and manage | | | | my legal work out to bid through a managed request |
| attorneys. | | | | for qualifications (RFQ) and request for proposal |
| I grew up in a legal family, have been a managing | | | | (RFP) process. I assess my needs, identify my |
| director of a law firm, recruited and managed legal | | | | requirements and seek to find the best |
| staffs as a C-suite executive and have dealt with | | | | representation possible by having attorneys compete |
| many an outside counsel as an entrepreneur. I have | | | | for my business on my terms. |
| both sued and been sued, and suffice it to say I | | | | 3. General Counsel is fine, but only if they are |
| know the good, the bad and the ugly about the legal | | | | managing the right specialist. A generalist cobbling |
| profession. | | | | together documents by pulling a template down from |
| As with any other profession there are excellent | | | | a Westlaw search is a far cry from having true |
| practitioners, middle of the road journeyman, well | | | | subject matter expertise. All attorneys are not |
| intended light-weights who try hard but consistently | | | | created equal. Hire the right lawyer at the right time |
| find themselves in over their heads, brilliant academics | | | | for the right reason. |
| with no practical experience or common sense, and | | | | 4. Along the lines of number three above, a smart |
| yes, there are a few rouges and scoundrels as well. | | | | attorney doesn't necessarily translate into a good |
| The reality is that most people that have a negative | | | | attorney. Just because someone possesses a J.D. |
| experience with the judicial system blame the lawyer. | | | | doesn't mean they have any practical experience. |
| If the plaintiff or the defendant doesn't achieve the | | | | Most lawyers don't graduate from law school with |
| expected outcome it must be the attorney's fault, | | | | any formal business training and fewer have any real |
| right? Wrong...If you retain the wrong lawyer that is | | | | world business experience upon graduation. It is |
| not the lawyers fault, if you place yourself or your | | | | imperative that you select counsel who is not only a |
| business in harm's way because you didn't recognize | | | | subject matter expert in his/her practice area, but |
| or manage risk, that is not the fault of the attorney | | | | that also has very sound business acumen. If an |
| who tries to help you and if you don't manage the | | | | attorney is not fluent in my business they won't be |
| legal action and/or the attorney with the same | | | | retained by me to represent my business...end of |
| attention to detail you manage other areas of your | | | | story. |
| business that is not the attorney's fault either. | | | | 5. The best way to manage your legal risk is to be |
| Think about this...If you found out you had an | | | | proactive not reactive. Assess your legal risks and |
| operable brain tumor, but decided not to do anything | | | | take aggressive and proactive measures to mitigate |
| about it until you actually started to observe | | | | said risks. I developed the shortest legal mission |
| diminished capacity and then sought out the cheapest | | | | statement on record and require any attorney who |
| doctor you could find (an experienced brain surgeon | | | | represents me to use it to as their operating mantra; |
| would be far too expensive) to conduct the | | | | it simply states: "anticipate and insulate". The best |
| operation how do you think you would fair? OK, it is | | | | defense is a great offense when it comes to legal |
| a given that no reasonable person would handle the | | | | work. |
| aforementioned scenario as described, but when it | | | | 6. At the end of the day you must take an active |
| comes to legal work I can't even begin to count the | | | | role in managing your legal affairs. As a principal |
| number of times I've witnessed someone wait too | | | | owner or senior executive the buck stops with you. |
| long to act or react and then rush to retain an | | | | You need to manage the attorney and the process |
| attorney based upon little more research than the | | | | to the best possible outcome and this cannot be |
| scrutiny of an hourly rate. | | | | accomplished with a passive management style. You |
| It is this author's humble opinion that the truth about | | | | can either manage the legal process or let it manage |
| lawyers is that most people frankly get what they | | | | you. |
| deserve. However if you adhere to the following | | | | As a consumer of legal services the phrase "Caveat |
| best practices when entering into and managing an | | | | Emptor" (Let the buyer beware) applies in spades. If |
| attorney client relationship you will fair better than | | | | you take an informed and proactive approach to |
| most. | | | | managing your legal risk you will fair better than |
| 1. Hire the best legal counsel you can afford, not the | | | | those who don't. A plus might just be that if you hire |
| cheapest you can find. As with any profession there | | | | the right attorney for the right reasons you may in |
| is value in experience and knowledge as well as a | | | | fact end-up developing a strong personal and |
| competitive advantage to be gained with talent, | | | | professional relationship that won't end-up as subject |
| reputation and connections. Never hesitate to get a | | | | matter for a lawyer joke. |