| Online video will be one of the prime ways to market | | | | website server. |
| your business in the years to come. Just now, in | | | | Probably there is no reason at all for you to host |
| 2010 video is starting to be recognized as the | | | | your videos anyway. Sign up with YouTube, Vimeo, |
| ultimate marketing tool - even for small business | | | | Blip.tv, or other free video hosting site and expose |
| owners with few resources. There are kids on | | | | your videos to the millions of people watching video |
| YouTube right now making a couple thousand dollars | | | | each day there. |
| per week just by creating their own bizarre videos. It | | | | 2. Expensive camcorders are not necessary for web |
| is not for brain surgeons, it is for you! | | | | video. A Sony Cybershot digital camera that also |
| Why should you use video for your corporate | | | | shoots video at 640x480 resolution and 30 frames |
| marketing? | | | | per second is really all you need. As years go on that |
| Video marketing in the past was only for large | | | | standard will be raised, but we've been using it |
| companies with lots of cash. Shooting videos for | | | | successfully for the past 3 years and the video |
| television is a couple thousand dollars per day | | | | results we get is just fine. |
| expense. Few small companies delved right in and | | | | 3. You don't need expensive software programs like |
| shot lots of video. Everything is changing now. Small | | | | Adobe Premiere, or Final Cut Pro. For most projects |
| companies are incorporating video into their business | | | | you can use either Microsoft's Movie Maker or |
| marketing plans and it is hardly making a dent. Why is | | | | QuickTime for Mac computers. |
| that? | | | | 4. Don't spend your time and money on converting |
| Over the past couple of years we've seen | | | | your video to 6 different types so everyone online |
| entry-level video become the norm - even in | | | | can view it. Instead, when you upload to YouTube or |
| business. This has, in a way, opened the door for | | | | one of the other video hosts nearly anyone can view |
| every small company to get involved in producing | | | | your videos there. |
| video - without fear. It is not hard to create business | | | | 5. Marketing video is not expensive. One of the |
| videos inside your home or yard... sitting by your pool, | | | | fastest ways to get your videos out to as large an |
| or at your office. | | | | audience as possible is to join TubeMogul. They will |
| Paying professional video companies is still expensive | | | | send your video out to a number of online video |
| - it is big business because most companies still they | | | | services for you after you upload your video to |
| need to pay the outrageous fees and get ultimate | | | | them. This saves you hours of time with just a |
| quality. The average acceptable quality video for the | | | | handful of videos. |
| web can be shot with a $200 camera. No joke. | | | | 6. You don't need a professional video company |
| 6 Facts About Video Marketing You Need to Know: | | | | helping you. Practice until you have something that |
| 1. Hosting video is nothing special anymore. GoDaddy | | | | works. You probably can produce video that is |
| shared hosting can even handle it. I use BlueHost | | | | engaging, and technically adequate to use for your |
| shared hosting and KnownHost virtual private servers | | | | business website. Shoot and re-shoot. Rome wasn't |
| and any of the three can handle video downloads. | | | | built in a day, neither will your product videos. Study |
| The speeds aren't blazing speed, but when you're | | | | other videos in your niche to see what works and |
| paying $5 per month per site, what do you expect? | | | | what doesn't. You can learn an awful lot by studying |
| It is fast enough for almost all users. There is no | | | | what others have already done. |
| special streaming necessary anymore from your | | | | |