Neworking: you don't have to know everything

Have you ever found yourself in conversation withBy using this wording, you are granting the other
someone whose area of expertise totally stumpsperson the status of insider. Since we all enjoy talking
you? What should you do?about our special knowledge, that will usually
First, don't try to wing it, because you'll makeencourage him or her to give you all sorts of
mistakes and look foolish. Why would you want toinformation.
fake it anyway? There's no shame in not knowing- Your enthusiasm about this subject is infectious.
about a topic you've never studied. When referringWhat is it about it that so fascinates you?
to something that's not too difficult, you may haveYou have subtly complimented the speaker, who will
used the expression, "It's not brain surgery", but didsubconsciously want to convey the same fascination
you ever stop to think that to a brain surgeon itto you.
might be just as appropriate to say, "It's notI don't know anything about the flower business.
accounting" or "It's not desktop publishing" or evenWould you explain what that expression means?
"It's not rock music"? Will Rogers once said, "We're allWhen you have admitted ignorance of a subject,
ignorant - just in different subjects". Personally, Ithere is no such thing as a stupid question, so go
believe the only reason I can't perform brain surgeryahead and ask away!
is that I've never studied it, but that doesn't mean I(By the way, this last question is also very useful
am less intelligent or worthy than a brain surgeon,when purchasing services. Have you ever received an
does it?order back from the printer, only to find it was not
If we're not embarrassed to admit we don't knowwhat you had envisioned? You could probably have
about brain surgery, or rocket science, why shouldsaved time and money by admitting your lack of
we be concerned about admitting ignorance of anyknowledge right up front and letting the specialist
topic? Perhaps there's a clue right there in the word Ihelp you order exactly what you wanted.)
used. "Ignorance" is a loaded term, isn't it? But theDid you notice the common element in all three
Oxford Dictionary defines it simply as "lacking inexamples? Yes, I am inviting the person to tell me
knowledge", with no connotation of shame. In fact,more. There's no more effective conversation
I'd suggest that admission of ignorance is the firsttechnique than asking people about themselves and
step towards learning-and often to a truly interestingtheir interests - and then genuinely listening to their
conversation.answers. During my networking workshops, people
To take advantage of this idea, try some of theseoften tell me they are nervous about meeting new
conversation encouragers:people because they don't know what to say. If
I haven't had any exposure to the world ofthat's your challenge, why not turn this around, and
multi-media marketing. Is it really as exciting as itconsider what to ask?
looks from the outside?